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market report · July 7, 2026

64% of Canadians Say There Is No Perfect Time to Buy a Home: RBC 2026 Poll

RBC's 2026 Home Ownership Poll shows buyers are not exactly bullish. They are tired of waiting. Active buyers see a window, first-time buyers see an opening, and the trade-offs required to buy keep getting heavier.

Daniel Fochrbchomebuyersfirst-time-buyershousing-marketaffordabilitybuyer-sentiment
Canadians who say you cannot know the right time to buy
64%

RBC 2026 Home Ownership Poll, national respondents.

The RBC read

No perfect time
64%
Canadians who say you can never really know when the right time is to buy.
Active buyers say now
45%
Prospective buyers planning to purchase within two years who say now is the right time.
Small window fear
53%
Active buyers who think there is only a small window before prices rise again.
FTHB opening
46%
Active buyers who agree current conditions give first-time buyers a chance to get in.
Caution from uncertainty
75%
Active buyers who say economic uncertainty makes them more cautious.
Financial shock
74%
Canadians who say most buyers experience financial shock when buying their first home.

Bottom line

RBC's poll is not a clean bullish signal. It is a psychology signal.

The headline is that 64% of Canadians say you can never really know when the right time is to buy a home. That sounds like people giving up on timing the market. But the buyer subset is more interesting: among people planning to buy within two years, 45% say now is the right time to buy.

That is not normal confidence. Fewer than half of active buyers say they are confident making homebuying decisions in today's market. This looks more like capitulation into action: buyers who spent years feeling priced out are starting to accept that the perfect entry point may never arrive.

For first-time buyers, that matters. They are the group most eager to step into the knife-catching contest because they have been the most marginalized by the last few years.

Active buyers are more willing to act than the general population

Selected RBC Home Ownership Poll findings. Active buyers are respondents intending to purchase within two years.

View data table
statementIntend to purchase within 2 yearsCanada
Cannot know right time67%64%
Now is right time45%27%
Now is great time42%26%
Small price window53%39%

This is not euphoria. It is buyer capitulation.

The key tension is that active buyers are more likely to say now is the right time, but they are also more cautious, less confident, and more squeezed. That is not a clean demand boom. It is people deciding that waiting for perfect conditions may be a losing strategy.

Where buyers think first-time buyers have an opening

Share agreeing that current market conditions are giving first-time buyers a chance to get into the market. Source: RBC 2026 Home Ownership Poll.

View data table
regionAgree
Active buyers46%
Canada30%
BC30%
AB26%
MB/SK29%
ON37%
QC19%
ATL25%

First-time buyers are the eager knife catchers

The first-time buyer number is the one I would not ignore. Among active buyers, 46% say current conditions are giving first-time buyers a chance to get into the market. Ontario is above the national average at 37%.

That lines up with the recent Teranet read that first-time buyers have become a larger force in Ontario's transaction mix. The psychology is simple: if you have already owned a home, you may be locked in, sitting on equity, or reluctant to trade one expensive payment for another. If you have never owned, you have been watching ownership move away from you for years.

So when prices soften, even a little, first-time buyers can be the group most tempted to step in. Not because the deal is easy. Because the alternative is another year of rent, uncertainty, and feeling like the train already left.

Canada does not agree on whether this is a buyer's market

Regional perception of buyer's market versus seller's market. Source: RBC 2026 Home Ownership Poll.

View data table
regionBuyer's marketSeller's market
Canada27%36%
BC39%26%
AB19%37%
MB/SK16%43%
ON38%24%
QC12%57%
ATL9%52%

There is no single Canadian housing market right now

This is why national housing commentary keeps breaking. RBC's regional split is stark.

In Ontario, 38% of respondents call it a buyer's market and 24% call it a seller's market. In B.C., the buyer's-market read is also high at 39%. But Quebec and Atlantic Canada are the opposite: 57% in Quebec and 52% in Atlantic Canada call it a seller's market.

So the national buyer is dealing with two things at once: a countrywide affordability problem and very different local market structure. That is how you can have a national mood of uncertainty while some buyers feel urgency and others feel like they are still bidding into tight supply.

Buyers see opportunity, but confidence is weak

Economic uncertainty and decision-confidence measures from RBC's selected findings table.

View data table
statementIntend to purchase within 2 yearsCanada
Uncertainty is biggest challenge72%66%
Uncertainty makes me cautious75%57%
Worried plans affected67%51%
Have info needed56%40%
Confident deciding49%28%

The cost of buying is forcing bigger trade-offs

Trade-offs prospective buyers say are required to buy a home. Source: RBC 2026 Home Ownership Poll.

View data table
tradeoffIntend to purchase within 2 yearsCanada
Delay major purchases69%56%
Scale back vacations62%51%
Overhaul saving habits60%52%
Side hustle or 2nd job57%53%
Use retirement savings53%40%

The opportunity window is expensive

The harsh part of this poll is that even the buyers who see an opening are not saying the market became easy.

Among active buyers, 71% say inflation is causing them to save less for a home. 69% say they need to delay major purchases. 62% are cutting back vacations. 60% say they need to overhaul spending and saving habits. 53% say retirement savings may be redirected toward a home purchase.

That last number is the quiet warning. If the new buyer pool has to cannibalize future security to buy present shelter, the market may clear more transactions, but that does not make affordability healthy.

Buyers still fear prices and rates can move against them

RBC poll responses on 2026 home-price and interest-rate expectations.

View data table
expectationIntend to purchase within 2 yearsCanadaOntario
Home prices will rise56%58%49%
Interest rates will rise49%50%53%

The Realist read

Buyers are realizing they cannot time the market perfectly. Some are accepting that the only useful question is whether the local deal works under today's payment, income and downside assumptions. That is a healthier question than trying to guess the bottom.

Sources